By Luciana Cardoso de Castro Salgado
A trip via Cultures addresses one of many most well-liked themes in modern HCI: cultural range among clients. For a few years the HCI group has been investigating possible choices to reinforce the layout of cross-cultural structures. such a lot contributions to this point have both a ‘design for every’ or a ‘design for all’ strategy.
A trip via Cultures takes a really assorted process. Proponents of CVM – the Cultural standpoint Metaphors point of view – the authors invite HCI practitioners to think about find out how to reveal and speak the belief of cultural variety. a close case research is integrated which assesses the metaphors’ capability in cross-cultural layout and overview. the consequences exhibit that cultural standpoint metaphors have robust epistemic energy, leveraged by way of a mixture of theoretic foundations coming from Anthropology, Semiotics and the authors’ personal paintings in HCI and Semiotic Engineering.
Luciana Salgado, Carla Leitão and Clarisse de Souza are participants of SERG, the Semiotic Engineering study team on the Departamento de Informática of Rio de Janeiro's Pontifical Catholic college (PUC-Rio).
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Additional info for A Journey Through Cultures: Metaphors for Guiding the Design of Cross-Cultural Interactive Systems
In this case, intercultural communication tends to be successful when the sender delivers his message and the receiver knows the codes and rules that are not explicit in the message but are necessary for effective interpretation and communication. No explicit background information is needed. In low-context communication, in turn, very little is taken for granted in exchanged messages. This means that more explanations are needed to decrease the chances of misunderstandings. In low-context communication, the listener needs to know very little about the sender’s background: he is explicitly informed about everything needed.
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A Journey Through Cultures: Metaphors for Guiding the Design of Cross-Cultural Interactive Systems by Luciana Cardoso de Castro Salgado